Website design is much more than a name on the internet!
Do you have a “Website” for your business? Businesses invest considerable time and funds establishing their websites and do not understand website design is not just placing a website on the internet. Let’s think about some of the websites you see on the internet today. They can be quite creative with attractive color graphics, packed with information. They tell what product or service exists, where they are located, and often a brief bio about themselves and their staff.
After investing a great deal time, energy and resources in their website and then business owners wonder why it isn’t attracting a steady flow of new customers.
They are typically missing some critical steps to:
- Attract prospects to their website
- And a plan set up to obtain those prospects to“take action”.
Lead Generating Websites should be considered when considering a website design:
At YES!Online, our company focuses on how your website can attract new customers, 24 hours a day, 365 days a year using precise keywords and tags in your website design. Would you like to significantly improve your business by way of new customers and shoppers? If that’s the case, we will help you with our Lead Generation website design.
A Lead Generation Website has some important elements to attract customers to YOU:
- A Call To Action
- An Irresistible Offer
- An Opt-In Capture Form
- A Clear Message
- A Simple Navigation Principle
Exactly what is a “Call to Action” and why should you consider it in a website design?
A “Call to Action” is just directing the online visitor to have some type of action on your website. Examples might be: “Watch this free video”… “Give Us a Call At”… “Receive this coupon”… “Make Reservations Here”…
Website designs Should Contain an Irresistible Offer
Imagine a great offer your company can offer your potential client would so they will find it hard to refuse. Examples: “Free Teeth Cleaning for New Dental Patients” (Dental Office)… “Free Report on (special element of your business topic)”…. “Special discount for New Clients”…. “$200.00 $99.00 for XXXX”…. “Free Training on How To”….
Web Sites Should Contain an Opt-In Capture Form
Many marketers will advise you, the money is in the list. Why? Isn’t it simpler take care of an existing customer by keeping them up to date with new products or services than to try to bring in new customers? Without a doubt! Let’s say you could potentially “capture” the name, email and phone number of each individual that visits your website? Don’t you believe offering things to this list would achieve you higher sales? And, you’re able to market to them over and over without additional cost to you. That’s why it’s key that every good Lead Generation website designs provide an opt-in form where people provide their information in return for your irresistible offer.
All website designs Must Contain a Clear Message
I’m sure you’ve heard it said, “A confused mind does nothing.” Unless your website design conveys a specific message about what your business does and exactly how you are able to help them, they’ll leave your site instantly. The more time a person stays on the website the more time your website has to “convert” that prospect in to a client. This is so important that even Google Analytics supplies a “bounce rate” statistic for their users. Creating a clear message is vital to gaining customers.
An Easy Navigation Principle Will help your Customers when they are visiting a site with a good website design
Make it easy for your prospect to click around your website to locate what they’re in search of. If your prospect can discover exactly what they’re looking for quickly, there is a better possibility of having that prospect turn into a new customer. Here again, a confused person is going to do nothing but leave your website for your competitors. An effective Lead Generation Website will clearly catapult you above your competitors helping you to capture the lion’s share of leads.
Niche Marketing with a Lead Generation website design will really supercharge your conversions and EXPLODE your business? Niche Marketing will help you to dominate your city. Exactly what is a “niche”? A niche is a specific aspect or division of one’s business. Allow me to give you a good example of some niches if perhaps you were a dentist:
- Cosmetic Dentistry
- Family Dentistry
- Restorative Dentistry
- Periodontal Dentistry
- Neuromuscular Dentistry
- General Dentistry
Let’s say you are making 3 times as much profit from a restorative dental client than from your regular family client. Online Marketing, specifically to restorative clients will be a perfect “niche” to go after.
At YES!Online, we might recommend a Lead Generation website design for restorative dentistry. Consider the individual in front of their computer looking for the best expert in restorative dentistry. Don’t you believe the consumer would feel more confident in contacting you whenever they view your website clearly dominating in the category of restorative dentistry? Everyone desires to opt for the expert within their particular field of endeavor.Consider niche marketing just like a hub of a wheel. You’re “Main Website” is the hub with all the current little niche market Lead Generation Websites as the spokes.Are you able to see how your business would explode with growth using niche Lead Generation Websites? Not only are you going to generate more customers by utilizing this method of “target” marketing, you will attract the higher profit clientele that you’re truly seeking.
We can assist you with your website design and more.